This Cookie Policy explains how Bright Valley Marketing, LLC ("we", "us", "our") uses cookies and similar technologies on brightvalleymarketing.com, and how you can control them. It should be read together with our Privacy Policy.
What are cookies?
Cookies are small text files that a website stores on your device. They let the site work, remember your choices, and help the owner understand how the site is used. Similar technologies, such as local storage, work in much the same way; in this policy we call all of them "cookies".
Your choices
When you first visit our website, a cookie banner asks for your choice:
- Accept all, Reject all, or choose category by category under Manage preferences.
- Strictly necessary cookies are always on, because the site cannot work without them.
- Analytics cookies are set only if you allow them. Until then, our analytics tools (Google Analytics, Microsoft Clarity and Ahrefs Web Analytics) do not run.
- Embedded YouTube videos use YouTube's privacy-enhanced mode, which sets cookies only when you play a video.
- You can change or withdraw your choice at any time through the "Cookie settings" link in the footer of every page. Withdrawing consent does not affect anything done before you withdrew it.
For visitors in the EEA, the UK and Switzerland, the legal basis for non-essential cookies is your consent (Article 6(1)(a) GDPR).
Categories we use
- Strictly necessary: make the website and its forms work securely. They cannot be switched off.
- Analytics: help us understand how visitors find and use the website, so we can improve it. Reported in aggregate. Off until you allow them.
- Marketing and media: videos embedded on our pages (YouTube), in YouTube's privacy-enhanced mode, which sets cookies only when you play a video.
We do not use advertising cookies.
Cookies and services we use
Strictly necessary
- brightvalley_cookie_consent (Bright Valley Marketing (first party)): Remembers your cookie choices. Duration: 6 months.
- Webflow (Webflow): Hosts and delivers the website and its forms. Duration: Session.
- ALTCHA (Bright Valley Marketing (first party)): Protects our forms from spam with a check that runs in your browser; sets no cookie. Duration: None.
- Script delivery (GitHub Pages, jsDelivr): Deliver some of the website's script files; set no cookies. Duration: None.
Analytics
- _ga (Google Analytics): Distinguishes unique visitors. Duration: 2 years.
- _ga_<container-id> (Google Analytics): Keeps the state of your visit. Duration: 2 years.
- _clck (Microsoft Clarity): Remembers a Clarity user ID and preferences on this site. Duration: 1 year.
- _clsk (Microsoft Clarity): Connects the pages you view into one visit. Duration: 1 day.
- CLID, MUID (Microsoft Clarity / Microsoft): Identify a browser across visits for Clarity. Duration: 1 year.
Marketing and media
- YouTube (Google (YouTube)): Plays videos embedded on our pages in privacy-enhanced mode; sets cookies only when you play a video. Duration: Varies (set by YouTube).
The exact names of third-party cookies can change. The categories and purposes above stay the same, and the "Cookie settings" panel always shows the current list.
Third-party providers
- Google (Analytics, Tag Manager, YouTube): policies.google.com/privacy
- Microsoft (Clarity): privacy.microsoft.com
- Ahrefs (Web Analytics): ahrefs.com/legal/privacy-policy
- Webflow: webflow.com/legal/privacy
Controlling cookies in your browser
You can also block or delete cookies in your browser settings. Blocking strictly necessary cookies may stop parts of the website, such as the contact form, from working. aboutcookies.org explains how to do this in each browser.
Changes to this policy
We may update this policy when the cookies we use change. The "Last updated" date shows the latest version. If the change is significant, the cookie banner will ask for your choice again.
Contact
Questions about cookies: info@brightvalleymarketing.com · Bright Valley Marketing, LLC, 730 I Street, Suite 200, Sacramento, CA 95814, United States.
